Category Archives: Uncategorized

Marketing Technology: How to Modernize Your Advertising

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Marketing Technology: How to Modernize Your Advertising

Online platforms have revolutionized the online advertising industry and have been shown to be the match changer for advertising solutions. But advertising tools are constantly evolving, so it is essential for businesses to always upgrade their approach from keeping up with the newest gadgets and software tools. To select the… Read more »

Poundland Researched over Commercials with an elf ‘teabagging’ a Barbie

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Poundland Researched over Commercials with an elf ‘teabagging’ a Barbie

Their Christmas campaign has Obtained 80 complaints (Picture: @Poundland) A Christmas marketing effort that saw an elf teabagging a Barbie has been investigated by the Advertising Standards Agency.   The pictures published on Poundland’s Twitter account obtained 80 complaints since people were worried that they weren’t suitable to be viewed by… Read more »

Holiday advertising driving luxury interest in December

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Holiday advertising driving luxury interest in December

SAN FRANCISCO –  New analysis demonstrates which automakers are gaining the most from their own holiday-season marketing. December interest in the luxury segment has grown by 10 percent since December 2014, according to new data from Jumpstart Automotive Media on the effect automotive holiday advertising has had rising shopper fascination within… Read more »

Social Advertising Real Estate

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Social Advertising Real Estate

(Illustration by Mark Allen Miller) In the weeks leading up to Donald Trump’s White House victory, hundreds of bogus Facebook accounts bombarded the social media website with articles about hot-button issues including gun control and immigration. Those imitation accounts are now part of a broader investigation into Russia’s interference in… Read more »

Does Local Television Advertising Really Work?

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Does Local Television Advertising Really Work?

The inimitable rise of internet videos simply proves its international popularity to individuals. That makes movie marketing as one of the most prosperous industries today. Owing to that, more and more business sectors invest in internet video advertisements. A question starts to linger in many people’s heads. ‘Does local tv… Read more »

The Advertisement Contrarian: Top 10 Reasons Online Advertising Should Change

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The Advertisement Contrarian: Top 10 Reasons Online Advertising Should Change

The present model of internet advertising is just 20 years old but it’s already far beyond its sell-by date. It has grown into a silly anachronism, created in an era of innocent electronic utopianism, and today incredibly outmoded and adapting into its job. In no particular order, here are 10… Read more »