eMarketer Hires Digital Marketing and Advertising Veteran Andrew Lipsman eMarketer Newsroom

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March 26, 2018 (New York, NY) — eMarketer is pleased to announce the addition of Andrew Lipsman into its own analyst group. Lipsman will function as the chief analyst covering ecommerce and retail. Prior to eMarketer, he had been senior vice president of advertising and insights in comScore Inc., covering… Read more »

Ever room mate adverts shared online

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Ever room mate adverts shared online

When looking for a housemate, an ad for a sterile and favorable lodger that is able to pay the invoices generally suffices. However, since these bizarre roommate commercials attest, a few people seek something a little more specific when looking for someone to go in. Individuals have taken to the… Read more »

Iotec-Umfrage: Ad Fraud ist das größte Problem im Programmatic Advertising

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Iotec-Umfrage: Ad Fraud ist das größte Problem im Programmatic Advertising

Iotec-UmfrageAdvertisement Fraud ist das größte Problem im Programmatic Advertising Advertisement Fraud ist eines der zentralen Probleme der digitalen Werbebranche © Fotolia / Tatiana Shepeleva Advertisement Fraud ist in den Augen von Marketingverantwortlichen aktuell das größte Problem im Bereich Mobile Programmatic Advertising. Das geht aus einer Umfrage der Media Buying Plattform… Read more »

19.02.2013 — mufin Tech for Automatic Ad Recognition Enables Complex Advertising

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19.02.2013 — mufin Tech for Automatic Ad Recognition Enables Complex Advertising

Automatische Werbeerkennung: mufin-Technologie ermöglicht Advanced Werbeformate Immer mehr Zuschauer nutzen während des Fernsehens ihr Tablet oder Smartphone. Mit mufins Technologie zur automatischen Werbeerkennung lassen sich Second Screen-Anwendungen mit der Werbung verknüpfen und schaffen auf diese Weise neues Werbepotenzial. Berlin 15.02.2013 — Interaktive Werbung und, damit verbunden, die automatische Werbeerkennung stecken… Read more »

Tips For Making Use Of Fb Advertising And Marketing With Your Business

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Tips For Making Use Of Fb Advertising And Marketing With Your Business

Staying current with present tendencies is essential when advertising a firm. Facebook is incredibly popular, and any individual who wants to market to a good deal of women and men quickly need to hop on Facebook and do exactly that! Keep each of these suggestions in mind so that you’re… Read more »

What Are The Advantages Of Utilizing Facebook Advertising And Marketing?

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What Are The Advantages Of Utilizing Facebook Advertising And Marketing?

Is Facebook marketing a secret to you? Instead of rating just what you need to do, reduce and make the attempt to understand the basics. This article Is a Good starting point for finding ways to develop an effective marketing campaigns campaign on Facebook that Will Definitely bring great bargains… Read more »